About

About the Brand, Laiyen

Launched in July 2023 in Brooklyn, Laiyen is a jewelry brand that tests the limits between jewelry and art. Laiyen collections are dedicated to exploring the different emotional values, stories and concepts behind the themes that they embody. Encouraging its wearers to look within themselves, discovering their own values, nostalgia and identities—providing a richer experience with jewelry. Laiyen strives to create unique and innovative designs while maintaining its delicate and feminine nature.

About the Designer, Jady Laiyen Woo

An American Chinese jewelry designer, Jady learned jewelry making from a young age, learning various techniques and experimenting with different materials under the guidance of a family friend. Through the years, Jady remained connected to her creative side, finding work within the fine arts, museums and fashion/designer jewelry. In doing so, she rediscovered her appreciation for the decorative arts. After being laid off in 2023, this setback became an opportunity to reassess her personal & career goals, one that would allow her to merge her artistic talents with her entrepreneurial mindset. Determined to solidify her artistic identity, she decided to establish her own brand. Her collections feature a harmonious blend of vintage materials, gemstones, and carefully selected metals.